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Query fan-out: one prompt, many searches

The AI engine splits your question into parallel sub-queries, then merges them. Your keyword is no longer the query: it is one of the branches.

running shoes

First half-marathon, 90 kg, weak knees, €150 max: which shoes and where to buy?
  1. ↳ cushioned running shoes 90 kg
  2. ↳ best half-marathon shoes 2026
  3. ↳ running weak knees podiatrist advice
  4. ↳ running shoes under €150 in stock

crm

I run 12 reps, leaving Excel, €40/seat/month: which CRM?
  1. ↳ SMB CRM 12 users comparison
  2. ↳ CRM migration from Excel import
  3. ↳ CRM price per seat 2026
  4. ↳ GDPR CRM EU hosting

Definition

Google named the technique when it launched AI Mode (I/O 2025): the engine issues many parallel searches across subtopics. ChatGPT, Perplexity and Grok do the same under their own rules. It is a form of retrieval-augmented generation.

6–20sub-queries in AI Mode (Similarweb)
2,1 · 6,8fan-outs per prompt: ChatGPT · Grok (Peec)
≈ 31 %of ChatGPT prompts trigger web search (Superlines)

What it changes

Map your fan-outs

Does fan-out replace keywords?

No: sub-queries are long keywords, often missing from volume tools.

Can sub-queries be seen?

Sometimes: AI Mode shows its search steps, and tracking tools collect them.

Keep exploring

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Updated 27 October 2026